Here We Go: by Steve Chryssos VOLUME 1, ISSUE 1
I have never felt
so damn green. I am entering the great unknown.
As the summer of 2006 approaches, I'm faced
with new and potentially monumental challenges.
1- I will have participated in my first
Hot Rod Power Tour with friend Charlie "Tuna"
riding shotgun.
2- I am starting a virtual magazine and
car club with my friend and now partner,
Bill Howell. And -most importantly-
3- I'm becoming a father (Yes, with my wife
Mary).
It's probably not the best time to launch
another company, but it's always good to
try new things. I can't control the kid
thing or the weather forecast during Power
Tour, but when it comes MuscleRides.com,
our new virtual magazine and car club, Bill
and I are large and in charge! We are here
to bring about positive change and have
fun doing it.
Our hobby is full of magazines and message
boards. The best message boards, usually
grassroots efforts, are great for problem
solving and sharing information. Beyond
that, they may not be very entertaining.
Conversely, print publishing is big business.
Magazines usually serve as slaves to many
masters: Bean-counters, newsstand distributors,
paper mills, print houses, advertisers and
yes - even readers. However, it can be difficult
to put the reader first.
We think there is way to bridge the gap
between grassroots message boards and big
time print publishers and your hosts Bill
Howell and I are willing to give it a try.
MuscleRides.com is a virtual destination
designed to educate and entertain. It is
a place where you can feel a sense of community.
MuscleRides.com is a new car club and is
the one place where you can find car features,
tech articles, a message board, and events.
You can even show your car club colors by
choosing from a wide selection of MuscleRides.com
apparel. And I do mean apparel--not just
T-shirts! All items will be affordably priced
so that you can show-off without going broke.
MuscleRides.com doesn't cater to just one
hot rodding niche. Some of you might think
that Bill and I are staunch pro-touring
enthusiasts. Baloney. In truth, we both
appreciate all kinds of hot rods. This is
not a pro-touring site. If you need a hardcore
pro-touring fix, there are already two excellent
sites online (check out our links page).
Instead, Bill and I will attempt to spread
the concept of functionality to a wider
spectrum of vehicles including street/strip,
pro-street, vintage hot rods, and trucks.
Of course, there will be no shortage of
pro-touring cars. As long as it is modified,
American, street legal and FUNCTIONAL, anything
goes. If you have chrome plated brake rotors,
you've come to the wrong place.
Unencumbered by publishers, distributors,
or paper mills, Bill and I are taking the
magazine article to a whole new level. No
doubt, print magazines are powerful resources.
We don't want to compete on that level.
True, most magazines now have articles on
the web. But they are usually just re-prints
of their paper articles. If you're a big
print publisher, the web is more of an afterthought
or a distraction. What our web mag lacks
in page count, we will more than make up
for in quality. The library will continue
to grow. Articles will be accessible from
now until the end of time. Think about this:
You will be able to read an article and
then go to the message board and communicate
directly with its writer.
Most importantly, MuscleRides.com will showcase
cars and provide tech articles without the
ass kissing and tippy-toeing found in traditional
print magazines. Our advertisers will not
pay us much. So we don't have to worry about
becoming slaves. Besides, manufacturers
are already used to being slammed on the
world-wide-web.
We will fix that by detailing the strengths
as well as the weaknesses in a clear, concise
manner with photographic proof.In the end,
I believe we will dispel much of the BS
that flies on message boards. We hope that
our advertisers are pleased. Our freelance
house consists of popular and familiar freelancers.
As for content, car
features will suggest possible upgrades
where necessary. For example, this month's
featured pro-touring car could use better
seats. We make that clear in the text. Our
tech articles will get particularly gritty.
If we find a problem during an install,
we'll point it out.If a part needs tweaking
(and they usually do), we will make that
clear. If we lose an advertiser in the process,
they will lose the opportunity to reach
our membership. Showing these installation
problems is the best way to ensure that
manufacturers improve their products.Instructions
suck? You will know BEFORE you pry open
your wallet.
Events are an important part of any car
club. MuscleRides.com will host its own
events as well as provide coverage from
numerous key events across the country.
Please join us for our first one. Run in
conjunction with Pro-Touring.com, the event
will be held in Pigeon Forge, TN, in September.
We look forward to cruising, racing and
partying together.
Message board, events, apparel, and take-no-prisoner
articles: will this formula lead to the
demise of MuscleRides.com or will it launch
and accelerate like a fuel car? I don't
know. Like I said: I'm green. But Bill and
I will stick to our guns. We hope you enjoy
and appreciate our efforts. Welcome to the
club.
/Steevo